Category: Branding

Widen Your Online Presence with a Social Media Boost, Part 2

Widen Your Online Presence with a Social Media Boost, Part 2

Make your business soar and succeed online with the help of five social networks. Blogs, pictures, and location-sharing services are popular on the Internet these days. Used to capture interest, these features are used by many businesses today to promote different products and services. Blogs are utilized to publish different types of content that grab…

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Booting Up Your Business

Booting Up Your Business

5 Digital Tools to Advance Your Brand in 2013 Bringing your business online is just the first step in establishing your brand among online audiences. Other than creating a visually pleasing, easily navigable and user-friendly website, you’ll need a blog or podcast, as well as a few social media pages. There are also other tools…

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On Promoting a Product

On Promoting a Product

Who do you believe? Promotion Influencers or Brand Advocates? Entrepreneurs want word to get out about the fine quality of their products. They rely on ads and reviews to reach their target market, but new customers are not forthcoming. Searching for ways to stimulate interest, entrepreneurs try to persuade bloggers, promoters, and other people who…

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The Many Faces of Market Research

The Many Faces of Market Research

How Market Research is Beneficial for a Company’s Growth When we were students who didn’t understand a topic taught in class, we turn to research. We either interview classmates who got a handle on the subject or hit the books for more information. Market research is, in a way, similar to what we used to…

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Pinning to Get Customers Pinterested

Pinning to Get Customers Pinterested

How do Entrepreneurs Succeed in Pinterest Marketing Entrepreneurs who do well in Pinterest make it their goal to show off well-taken pictures from their store. As Pinterest is a visual content sharing network, other businesses take a look at the most successful boards to see what pictures get the most likes, comments and ‘repins.’ The…

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Images that Interest and Intrigue

Images that Interest and Intrigue

Tips to Make Your Target Audience Pinterested with Your Photos Need Pinteresting pictures? Here are some methods that will catch the attention of your target audience: 1. Pin your own unique images. When using Pinterest for your own campaigns, make sure you’re advertising your photos from your business. These images should reflect what you are…

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Open for Business in Pinterest

Open for Business in Pinterest

How to Use the Latest Social Site to Join the Social Networking Race   Pinterest is said to be women’s domain. It is estimated that for every 10 users, there are eight females and two males. Although women dominate this newcomer social media site, Pinterest is a leading referral traffic generator for retail brands. In…

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Instagram + Pinterest: A Visual Formula for Social Media

Instagram + Pinterest: A Visual Formula for Social Media

How Filtered, Pinteresting Pictures can Bring New Life to Your Marketing Campaigns Instagram gained instant popularity when it was first launched in Apple’s App Store in October 2010. This mobile app lets users take photos and apply digital filters. It quickly gained a wide following from 100,000 in October up to 1 million users in…

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