Category: Content Marketing

Widen Your Online Presence with a Social Media Boost, Part 3

Widen Your Online Presence with a Social Media Boost, Part 3

Make your business soar and succeed online with the help of five social networks. Foursquare, a location-based application that lets people check in places where they’re currently at, was launched in 2009. Three years later, this online community has more than 20 million users worldwide who approximately perform over 2.5 billion check-ins every day. This…

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Widen Your Online Presence with a Social Media Boost, Part 2

Widen Your Online Presence with a Social Media Boost, Part 2

Make your business soar and succeed online with the help of five social networks. Blogs, pictures, and location-sharing services are popular on the Internet these days. Used to capture interest, these features are used by many businesses today to promote different products and services. Blogs are utilized to publish different types of content that grab…

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Creating Content to Connect

Creating Content to Connect

Rules to Follow in Writing Articles for Your Blog or Website Writing informative and engaging articles for your blog or website is the right way to attract visitors and increase your site traffic. This is all well and good, especially for your marketing campaigns. But are you adhering to the rules to ensure you’re maintaining…

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Say it With Pictures

Say it With Pictures

How pictures excel in communicating what we want to say All of us at some experience being at loss for words when expressing what we think or how we feel. When you lack the words to say something, post some pictures to put your message across. This method is very much effective as a picture…

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Landing Customers Successfully

Landing Customers Successfully

Ways to Improve Your Landing Page Congratulations! You’ve made visitors successfully land on your page. What do you do next? How do you persuade them to stay and sign up for that newsletter subscription you want to market? A landing page should have the basics: persuasive headlines and content, an urgent call-to-action statement and short…

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Instagram Your Way to Social Media

Instagram Your Way to Social Media

How to Integrate Instagram on Your Social Media Campaigns Internet users are quite fond of pictures. Show them images of a sleeping cat on a funny pose, as well as a glass building glinting with the soft light of the sunrise. Your pictures are sure to garner many likes within the hour. Businesses can take…

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Who Do We Listen to—Peers or Influencers?

Who Do We Listen to—Peers or Influencers?

“Awareness is fine, but advocacy will take your business to the next level.” – Joe Tripodi, Chief Marketing Officer of Coca-Cola When it comes to recommendations, who do you believe more? The personality with thousands of Twitter followers, the review you read the other day, or your neighbors who tried the same product you’re interested…

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When Viewers Don’t Catch the Bug

When Viewers Don’t Catch the Bug

What to Do with Videos that Don’t Go Viral It can be quite disheartening to see videos we’ve spent time and huge effort to make get only a low number of views. We’ve spent many hours preparing and shooting the video, editing it, and crossing our fingers for luck as we upload it on YouTube.…

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