How Filtered, Pinteresting Pictures can Bring New Life to Your Marketing Campaigns Instagram gained instant popularity when it was first launched in Apple’s App Store in October 2010. This mobile app lets users take photos and apply digital filters. It quickly gained a wide following from 100,000 in October up to 1 million users in…
Is Your Merchandise Any Good? Try Product Testing You’ve put all your efforts into creating a ‘perfect’ product for your store. After putting it out on the market for everyone to see, only a small number liked your merchandise. This scenario can be disheartening once you go back to managing expenses incurred for product building…
Make Your Blog Catch on Social Media with Pleasing Plug-Ins A blog is particularly useful in publishing content that helps you engage with customers online. Used by entrepreneurs who want to make their mark in social media, a blog is a good way to reach your fans. Share content about industry news, educational advice, interviews,…
How Google Analytics can Improve Your Conversion Rates Go beyond counting page-views and visitors with the Conversion Suite in Google Analytics. This application will help you observe how your online marketing efforts come together to drive more traffic to your website. Find out whether enough people download, share and engage with your content. Understand what…
How Google Analytics Helps Drive More Site Traffic Google Analytics (GA) does not only study how visitors come to your website; this web analytics software also helps entrepreneurs improve their website to encourage customer engagement. It records what visitors do when they visit your website. Do they go away after a mere 20 seconds…
How Other Companies can Benefit from Successful NGO Campaigns Non-governmental organizations (NGOs) and charity groups may be different from businesses in their core level, but the two groups are the same when it comes to social media. Their social media goals are no different from each other. Both of them seek to connect with their…
Pages to Track and Study with Google Analytics and Other Web Analytic Programs You want to monitor your website using web analytics, but you don’t know which to track. There’s your site content, the social network campaigns, and other web pages. Keep watch over website traffic with Google Analytics. This software helps entrepreneurs measure, analyze,…
How to Find Out Whether Your Experiment Pages will Get a Desired Number of Visits You realized that your website is not enticing as much traffic you’d like. You’ve coordinated with your article writers and web developers about creating two new pages. These pages will be compared against each other to find out which will…
How the Advancements of Technology is Changing the Way We Communicate Times fly by, indeed. Before the 1960s, the images we used to see in television were black and white. There were more newspapers, pamphlets, magazines and other print materials where businesses advertise their products and services. The radio was popular back then: news, dramas,…
How to Tweet, be Seen and be Followed by Thousands You’re tweeting your posts, but it seems that only a few people are engaging with them. How do you expose your tweets to a wide audience? What the best times to tweet? Weekends, by far, are the best days. Log onto Twitter and tweet your…