Finally someone steps up and talks about the mumbo-jumbo vocabulary that is used to describe our daily dose of reality. It was all happening live today at the very cool alternative the TED talks. “Pop! Tech” has been around for several years now and as I was watching the live stream I got board and checked out some of the older presentations. Pop! Tech is more down-to-earth and hands-on compared to TED, this is a very cool information driven presentation forum for all things new and groovy. Go here to check his video out.
This is a lovely video worth watching. It gets the point across and still make you smile. Powerful stuff for a market that is struggling in North America’s deep recession. This is a high production video and a lot of work went into pulling of this sight-gag. How could you take the same idea and produce it more cost effectively? Surprisingly it is a dormant viral video with only 6200 views to date
How does FaceBook decide who and what to put in your feed?
Check out this article where they set up an account to research how FaceBook manipulates your content based on specific actions you take. There are some amazing tips and tricks if you dig through the whole think. Check out the full article here.
The more digital our daily lives become, the more perplexing the questions seem. Will the growth of social media destroy our notions of privacy? Is democracy helped or harmed by the cacophony of opinions online? And perhaps most confounding: Why does that guy I barely know from the 10th grade keep showing up in my Facebook feed?
If you’ve ever spent time on Facebook, you’ve probably pondered that last one. The social-networking giant promises to keep us connected with our friends in exchange for pumping a steady diet of advertising at us—but the algorithms Facebook uses to decide what news to pass along can seem capricious or altogether impenetrable…
Ok this is very funny and also painful in parts because it’s so accurate. However the real power of the piece is how most of the comments mimic the piece. This is one of the only examples of Youtube comments actually make the video viral potential even stronger. Check out some of the posted comments below before and then after the video. If you want see even more comments go to the Youtube page for a ton more.
Here are some of the better one.
Unoriginal comment about how the number of people who disliked this video are either Justin Beiber fans or somehow related to the movie in hopes of gaining the most thumbed up comment, thereby completing my dull and meaningless life.
@tchanabc attempt at wittly reply in order to gain multiple amounts of likes
Stupid quote from the video in order to obtain the highest amount of thumbs up possible.
I got excited when I saw what Wired magazine did with an interactive experiment by publishing on the iPad. Well Esquire magazine has done an even better job at it and I am waiting for more publications to catch on. I think this is one of the most exciting events for magazines since color offset printing got more cost effective. Check out this great informal video from Mashable.
Anyone who has a blog or website knows that content is king. However in this increasingly busy worked we often neglect or blogs and websites and in the long run that can hurt your business and brand. Have you ever visited a dormant blog… it feels like visiting a ghost town. Bad for you and much worse for the brand that was putting out the blog. Websites that never change there front page (landing page) are also hurting themselves and looking sales because your offers are either out of sink with what the market needs that week or worse you just talk about yourself. Remember it’s not about what you sell it’s about solving other peoples problems. That is where people see value.
To make life a bit easier hear are some great resource that will help you get fast and up-to-date information on practically anything. Good hunting…
Then the next question is how you can find these stories, videos, and blog posts. I have four methods for you to use:
If you sign up for the service, you can tell it the subjects you’re interested in. Then when you “stumble,” it will only take you to pages that other StumbleUpon users have liked in that subject. To really use StumbleUpon well, gets its toolbar. Like 14,846,969 others, I use the Firefox version because it lets me pick categories and share pages via Twitter, Facebook and email.
SmartBrief is a company that’s in the business of providing associations with good content for its members. As such, they have subject matter experts who search every day for good content. All you have to do is go to its website or subscribe to its email newsletters to benefit from their effort and expertise.
Alltop is the online version of the magazine rack in your bookstore except that it has 900 subjects and is free. It aggregates news by topics, presents the five most recent stories from the best websites and blogs about a subject, and gives you a preview of each story.
You could hire people—usually interns—to find stuff for you. For $10 to $20/hour, there are lots of starving, smart people who will comb the Internet to look for good content. They’ll probably use StumbleUpon, SmartBrief, and other tools, but what do you care if they’re doing what you could easily do for yourself?
This is a great post from the 1stwebdesigner blog that covers the newest trends in web design. I am very happy to see more of a magazine layout approach to the design these days.
The design of web based communication pieces has come a long way in the past couple of years. I’m finding that the concept and core idea behind these designs are fresher and the navigation is much cleaner. Here is a list of the trends.
Here is a great viral video showing how you can save the planet and save your company money. This seemingly simple statement is explained in clear and understandable script which is driven by a wonderful animated character.
Check it out I think you will like it. It’s entertaining as well as informative. Don’t forget to become a fan at the end of the message since this is the whole purpose of this marketing device.
Watch this wonderful talk on “TED” by Seth Godin who (if you don’t already know) is an entrepreneur and blogger (one of the most popular) who thinks about the marketing of ideas in the new digital age.
Seth Godin talks about how the Internet has changed mass marketing and revived “tribes”. Founded on shared ideas and values, tribes give ordinary people the power to lead and make big change. He urges us to become leaders of our own tribe.