Category: Website Advice

You’ve Got Mail: Reaching Customers through the Long Arm of Email

You’ve Got Mail: Reaching Customers through the Long Arm of Email

What to Do to Make Email Marketing Effective for Your Business Email marketing is the second most effective advertising technique in improving search results, next to search engine optimization. Easy and inexpensive, this method is effective for your online marketing needs when you do it properly. You can engage customers with something as simple as…

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Yes, This Looks Like a Trustworthy Site

Yes, This Looks Like a Trustworthy Site

How to Make a Good Impression with Your Website Other than the blog, a website is a necessary online real estate you need to claim and start setting up. Once the site’s up and running, you’ll also need to measure the analytics to see if there’s any part of the website that needs improvement. But…

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Let’s All Work Together: How Marketers and Designers can Collaborate on Social Media

Let’s All Work Together: How Marketers and Designers can Collaborate on Social Media

Ways for Both Participants can Join Forces and Work Together   Creating a marketing strategy and designing the actual ad can be hard work if both the marketer and designer disagree with each other. It can make a project go beyond the schedule and make it impractical to work anymore. How do we prevent this…

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A Day in the Life of a Web Page on StumbleUpon

A Day in the Life of a Web Page on StumbleUpon

How Using StumbleUpon can Bring New Life to Your Marketing Campaign StumbleUpon is a content discovery website that allows users to ‘stumble upon’ content they haven’t seen before. When users click the StumbleUpon icon, they are directed to pages which the website calculates they’ll like. The website bases its assumption on the algorithm generated from…

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Making Websites Go Mobile

Making Websites Go Mobile

How to Create Mobile Websites that Encourage Customer Engagement With advancements in technology, more and more people now own advanced mobile phones, or smartphones, that allow them to browse the Internet while on the go. Many people are attracted with the notion of watching a movie on their phones while commuting, or reading ebooks while…

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Understanding the Conversion Suite

Understanding the Conversion Suite

How Google Analytics can Improve Your Conversion Rates Go beyond counting page-views and visitors with the Conversion Suite in Google Analytics. This application will help you observe how your online marketing efforts come together to drive more traffic to your website. Find out whether enough people download, share and engage with your content. Understand what…

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For More Customer Engagement and Further Business Growth

For More Customer Engagement and Further Business Growth

Pages to Track and Study with Google Analytics and Other Web Analytic Programs You want to monitor your website using web analytics, but you don’t know which to track. There’s your site content, the social network campaigns, and other web pages. Keep watch over website traffic with Google Analytics. This software helps entrepreneurs measure, analyze,…

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Being Content with Your Content

Being Content with Your Content

How to Find Out Whether Your Experiment Pages will Get a Desired Number of Visits You realized that your website is not enticing as much traffic you’d like. You’ve coordinated with your article writers and web developers about creating two new pages. These pages will be compared against each other to find out which will…

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Tracking Websites with Google Analytics

Tracking Websites with Google Analytics

How to Create a Google Analytics Account Analytics can help businesses measure the return on their social media investments. It will be difficult for entrepreneurs to measure the presence and growth of website traffic without any website analytics application. If you cannot precisely determine the effectiveness of your web marketing campaigns, your business might fail…

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