Driving Distribution Through Knowledge and Entertainment

Well worth watching even on a busy day.

This is a one of many wonderful animations that use a relatively complex and dry speech relating to advanced economics and consequence. By using hand drown caricature style animation you get entertainment, focus on key points, expanded understanding and because it’s on a social media platform you can redistribute the information. It is a classic example of driving distribution through knowledge and entertainment.

Who are the people who created this wonderful animation (and many more)?

For over 250 years the Royal Society for the encouragement of Arts, Manufactures and Commerce (RSA) has been a cradle of enlightenment thinking and a force for social progress. Our approach is multi-disciplinary, politically independent and combines cutting edge research and policy development with practical action.