Tag: Content Creation

How to Blog the Right Way

How to Blog the Right Way

Neil Patel’s Guide to Successful Blogging When you ask people nowadays what social networking is, they would immediately point out creating status updates, likes and comments in Facebook, as well as 140 characters in Twitter. Every minute, users send over 100,000 tweets and share 684,478 pieces of Facebook content. Tumblr is also going strong with…

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Get Your Customers Talking about Your Brand

Get Your Customers Talking about Your Brand

How Blogging can Start Your Marketing Campaign and Spread Word about Your Business You’ve heard about how content can drive a high pace of customer engagement for many businesses. How do you get the same benefits they now enjoy? What you can do is to study their content marketing strategies. One thing you’ll notice is…

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Lights, Camera and Videos!

Lights, Camera and Videos!

How to Make Videos Popular Among Your Target Audience A video with a story that engages the viewers’ interest retains more attention. Stories that intrigue, shock, amuse or horrify stick more to the memory than videos with bland beginnings and dramatic endings. This is because the first 10 to 15 seconds are most vital to…

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Attract Customers Like a Flower Beckons Bees

Attract Customers Like a Flower Beckons Bees

How to Capture Readers with Well-Written Marketing Content You want to attract new customers to your business. Before you can do that, you need to make them curious enough to ask more questions about your merchandise. How do you do that? According to John Jantsch, content marketing has to have three characteristics to get and…

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Who are You when You Write?

Who are You when You Write?

The Importance of Voice in Writing When we write, it is essential to establish a clear voice that will make our content compelling to read. Content becomes boring and tiresome to read when we don’t make the opening sentence catchy enough. An introduction that starts with a nondescript scene can make readers nod off and…

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Connecting Through Blogs and Podcasts

Connecting Through Blogs and Podcasts

How these Social Platforms Help to Expose Your Business to the World Both blogs and podcasts are considered web content. They are used to reach an intended audience and impart news and information relevant to their needs. Without these two media, it will be difficult for you to build relationships with your target demographic on…

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Four Master Rules of Content

Four Master Rules of Content

What are the qualities of catchy content that captures the interest of everyone who reads it? Well-known as a marketing specialist who provides engaging content, Kathy Klotz-Guest suggest that content should have four strategic characteristics, in order to be successful in garnering customers. Here are her words on the subject: Content must first be simple.…

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Content Marketing Success: How Sears and Outbrain Reached Out to Customers

Content Marketing Success: How Sears and Outbrain Reached Out to Customers

Uses of Social Marketing Techniques for Your Business Sears is a successful chain of department stores that sells a wide variety of products from clothing and jewelry to home appliances and garden supplies. Their successful advertisement of their exercise equipment through social media garnered much sales success and profit. According to Julia Fitzgerald, Chief Digital…

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Captivating Content that Helps You Sell

Captivating Content that Helps You Sell

How to Capture Customer Curiosity with Copywriting In advertising, the right words can nudge a customer towards purchasing a particular product. Engaging copywriting can get attention and make customers curious enough to ask for more information about your services. This makes it important to have the proper words packaged in the right format to keep…

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