Tag: Customer Relations

Getting the Scoop on Yelp

Getting the Scoop on Yelp

Managing Your Business Online Presence in One of the Largest Review Sites Yelp is an online database of business reviews written by customers for other people who might be interested in going to a local store. This website helps people find good places to shop, eat, drink or loosen up after a whole day’s work.…

Read More Read More

Under Yelp’s Influence

Under Yelp’s Influence

How Positive Reviews can Boost a Restaurant’s Reputation by 19% According to a study conducted by the University of California Berkeley, a slight half-star improvement in ratings can pull up a restaurant’s ratings by 19%. This statement definitely has merit. People on the go looking for new restaurants to dine in search the Internet using…

Read More Read More

Fans Wanted

Fans Wanted

Businesses get more revenue when they have fans… or what is commonly known as loyal customers. Loyal customers are the most important assets of a company. They are the most passionate advocates and promoters of your brand. Ask them why they are your fans and they’ll likely answer: (1) they like your products; (2) they…

Read More Read More

Who Do We Listen to—Peers or Influencers?

Who Do We Listen to—Peers or Influencers?

“Awareness is fine, but advocacy will take your business to the next level.” – Joe Tripodi, Chief Marketing Officer of Coca-Cola When it comes to recommendations, who do you believe more? The personality with thousands of Twitter followers, the review you read the other day, or your neighbors who tried the same product you’re interested…

Read More Read More

Calling All Campaigners

Calling All Campaigners

How to Encourage Engagement on Your Social Networking Pages Likes and Follows are easier to get than actual customer engagement. That’s because more people follow their favorite store on the web for special offers. Actual communication and brand loyalty only occur if customers see dedication to provide the highest quality service companies can offer. Discounts…

Read More Read More

Responding to Negative Reviews the Right Way

Responding to Negative Reviews the Right Way

Protect Your Online Reputation from the Effects of Negative Reviews Finding a negative review of your business can be distressing. The reflex reaction is to ignore the review and move on. This is a mistake that will backfire once you search your business and seepages dedicated to results that show reviews like these: Don’t trust…

Read More Read More

Making Businesses Available for Customer Communication

Making Businesses Available for Customer Communication

How to Increase Visibility when Customers Need You It’s hard to keep up with day-to-day operations, meetings, client talks, and customer service all at once. We can only attend to one thing at a time to effectively accomplish any task. But, aren’t customers the most important aspect of any business? Without them, there would be…

Read More Read More

Lifelong Commitment to Social Media

Lifelong Commitment to Social Media

Gary Vaynerchuk’s Take on Customer Service in the Time of Social Media Social media, according to Gary Vaynerchuk, needs a long-term commitment, not a one-night stand with immediate gratification. When entrepreneurs go into social marketing, they should not expect huge returns on investment as soon as they first create their Facebook, Twitter or Google+ company…

Read More Read More

Strutting Your Stuff and Getting Your Audience Involved

Strutting Your Stuff and Getting Your Audience Involved

Attract Your Target Customers for Customer Engagement Writing great content is worthless if there’s nobody reading it. Make sure your content reaches your target audience with the help of social media.  Before you do that, though, you must study which social network to join. You should determine what group of people you need to engage.…

Read More Read More

Customer Service in Social Media

Customer Service in Social Media

How Online Customer Service is Good for Your Business You’ve successfully created social media pages and attracted a lot of followers. One day, you signed in and saw some inquiries from a customer about a faulty product. As you do not know what to do, you ignored the questions and turned to the contact center…

Read More Read More