How the Advancements of Technology is Changing the Way We Communicate Times fly by, indeed. Before the 1960s, the images we used to see in television were black and white. There were more newspapers, pamphlets, magazines and other print materials where businesses advertise their products and services. The radio was popular back then: news, dramas,…
The Importance of Training Executives for Social Media Social media is the catchphrase these days. Your younger siblings are into it, the store next door is planning a campaign, while your competition across town already has Facebook and Twitter pages. You therefore issued orders for your executives to launch social networking campaigns. A month into…
Launch a campaign with a tracking application to measure your growth. If you don’t have one, you cannot gauge your social reach. It shows what type of posts work best for your brand and helps you think of topics that will get attention. Use social media monitoring tools (SMM) to find out how your campaigns…
How Social Media can Help Your Business Earn More Profit Making money with your social media campaigns takes much time and effort. It takes time to connect to customers and make them interested to buy what you’re offering. People are more empowered to make buying decisions these days, due to the abundance of information present…
“For it [social media] truly to be successful, a concerted effort and commitment to its success is a necessity.” – Eric Richard, Social Media Expert Getting into social media is not as easy as A-B-C. You may have free access to tools to create social networking pages, but it takes time, effort and patience to…