Tag: Website Content

Connecting Through Blogs and Podcasts

Connecting Through Blogs and Podcasts

How these Social Platforms Help to Expose Your Business to the World Both blogs and podcasts are considered web content. They are used to reach an intended audience and impart news and information relevant to their needs. Without these two media, it will be difficult for you to build relationships with your target demographic on…

Read More Read More

Four Master Rules of Content

Four Master Rules of Content

What are the qualities of catchy content that captures the interest of everyone who reads it? Well-known as a marketing specialist who provides engaging content, Kathy Klotz-Guest suggest that content should have four strategic characteristics, in order to be successful in garnering customers. Here are her words on the subject: Content must first be simple.…

Read More Read More

Content Marketing Success: How Sears and Outbrain Reached Out to Customers

Content Marketing Success: How Sears and Outbrain Reached Out to Customers

Uses of Social Marketing Techniques for Your Business Sears is a successful chain of department stores that sells a wide variety of products from clothing and jewelry to home appliances and garden supplies. Their successful advertisement of their exercise equipment through social media garnered much sales success and profit. According to Julia Fitzgerald, Chief Digital…

Read More Read More