People spend lots of time thinking about how to build up communities using social tools. Relatively few, however, seem to apply similar rigor to the process of communicating with those people after the fact. With a few degrees of variation, most people will suggest you look at around a 90/10 ratio of engagement to static…
The following seven tips will help you increase the time visitors spend on your blog and the chances they’ll return often. 1. Mix Stock and Flow Content According to Noah Brier of Percolate, one key to a sticky blog is having a balance between “stock” and “flow” content. “Stock” content is the bedrock of a…
Start to measure social media networks together and separately. Every social media network has its own set of strengths. For example, you may find that Twitter drives the most site traffic, Facebook generates the most leads, and LinkedIn generates less but more qualified leads. Yes, you should absolutely analyze your social media strategy as an…
Here’s how to make the most of social media in ten simple, economical ways: Customer relationships. Social media enables you to talk to your customers as individuals, give them relevant and useful content, and generally take it up a level from the mere transactional. A discount for your latest product; a short video of investment…
1. It can increase customer conversion. Around 35% of consumers want to look at businesses facebook, twitter and LinkedIn profiles before buying any product or service. Of those, a massive 70% said they wouldn’t deal with a new company if they didn’t have a social media presence. 2. It helps customer retention. It is well…
Social media platforms are databases of people, facebook leading the way with 800,000,000 twitter in 2nd followed by linkedIn with 120,000,000. Most businesses if they got 1 new client a week would be considered a healthy business. Some only need 1 a month. The #1 reason people don’t succeed on Social Media Platforms is because…
1. The Law of Listening 2. The Law of Focus 3. The Law of Quality 4. The Law of Patience 5. The Law of Compounding 6. The Law of Influence 7. The Law of Value 8. The Law of Acknowledgment 9. The Law of Accessibility 10. The Law of Reciprocity
1. Put customers at the center of every decision. 2. If an activity is not benefiting your customers, stop and ask “Why are we doing this?” 3. Return to core messaging. Clearly define your brand and educate your employees as they are your brand. 4. Be more open as a company. Readily admit mistakes and…
We where frustrated with the time and effort it was taking us to do social marketing. How can a business keep up with the content and interaction demanded by social marketing campaigns. So we sat down and figured it out, and now we are offering that solution to you. Please contact us for more details.
It’s not what the average production company would usually use but over the years the use of phones to shoot short movies pops up every know and again. It’s a great lesson on the power of a well organized production that understands the use of light effects equipment and well edited footage. Nokia N8 used…