Nothing like a great read in the afternoon… I received a wonderful piece of prose from an old friend today and I enjoyed it tremendously. This to me is a fine example of content that works. If you are going to create prose for your website or blog this is a great benchmark to strive…
But it must be true it’s on the Internet If you write marketing or advertising copy, the words that you use are vitally important. For example:Would you rather have a car, or a new car?Would you rather have a solution or a proven solution?Do you see the difference?The key is to use selling words in…
It’s all about me it’s all about me Why will your video fail. Because it’s all about you and no one cares. If you want to have lots of people check out your video it better be entertaining, weird or both. Also when it comes to how may friends you have on Facebook or how…
Turn the channel please… Check out this great opportunity to participate in choosing great TV ads. In December, the editors at AdweekMedia will select the best marketing, media and agency performances of the decade, covering 2000 through 2009, across the 33 categories. They will choose the best; people, companies, brands, products and creative work that…
Sven is going to the Olympics come hell or high snowbanks. Because he is running his campaign an a shoestring budget he needs to use the free social media resources that are available these days. There’s no point raising $30,000 if you have to spend $50,000 to $100,000 placing ads on TV and radio or…
Who took my remote control? It is very rare to see ads that actually use the internet as part of the ad. These links are great examples of what we should be striving for when coming up with ideas that will entertain and inform. Check this one out for a great example of changing the…
But I still want a job… It’s not often that you actually get to see great interactive information graphics on the net these days. This one has to be up there as one of my favorites. Entertaining, quick access to information and clean graphics. Check it out for your self.
I don’t want to be a tool of the social revolution….Hang on I want to post that to my friends Check out this great viral video for some staggering facts about social media. If you can read everything on this video in one go, your a faster reader than me. Don’t forget to repost this…
Cough cough attention please… Click to make bigger Ok lots of hype for death and the Swine Flu, but lets get it all into a bit of perspective please. Click to make bigger Or if your just curious about how you can be killed try this fun graph. Based on this graph I think I…
Is that me in Vancouver? I have been having fun checking out what streets views from the Google Camera Car today. Not all of the streets are mapped out yet and some of the area you would think a “must-have” are missing. Some great time wasting potential is just a click away thanks to our…