How to Use Effective Push Notifications for Mobile Marketing You’ve downloaded apps in your smartphone and now you want to know the latest updates. Should you allow push notifications or not? Push notifications allow a downloaded application to provide users with messages being ‘pushed’ to their phones from the server. So, what does it matter…
If you’re given a choice between reading a long article and viewing a beautiful picture with a short text, what would you choose? It would be the picture, of course. Did you know that*: 90% of information transmitted to the brain is visual, and visual are processed 60,000 times faster than text; 40% of people…
Connect with Your Audience with Audio and Video Podcasts Speaking is the most basic form of communication. When we hear someone talk, we automatically want to listen. People who have the gift of gab are able to speak readily, eloquently, and fluently to persuade everyone. This partly influenced the invention of the radio, which can…
In a showdown between SEO and content, which will emerge as the winner? SEO, or search engine optimization, increases websites’ rankings in major search engines like Google and Bing. There are many kinds of search results, from images and videos, to news and books. Improving your website visibility through organic search results enables Internet users…
How to Use StumbleUpon for Content Marketing StumbleUpon is a social bookmarking site that allows users to discover websites catering to their personal interests. This program has attracted more than 20 million users since its launch in 2001, longer than social networks have been around. Users flock to this site to discover websites they haven’t…
Fishing for Customers? Try Outbrain, One of the Leading Consumer Web Sources You have great content published on your blog. You spent hours writing articles, fine-tuning each one until every word sounds right and fun to read. All your customers have been tapped to follow your blog for updates. They sometimes post comments, yes, but…
Driving More Traffic to Your Site with Guest Blogging You’ve written fine articles on your blog. Suddenly, someone emailed you about posting your articles in other websites. You’re torn between keeping your content on your domain and letting it be published somewhere else. What would you do? Guest blogging is a method used to drive…
Neil Patel’s Guide to Successful Blogging When you ask people nowadays what social networking is, they would immediately point out creating status updates, likes and comments in Facebook, as well as 140 characters in Twitter. Every minute, users send over 100,000 tweets and share 684,478 pieces of Facebook content. Tumblr is also going strong with…
Ways to Make it Big in Google’s Social Network Google+ has now 90 million users. Imagine that. 90 million potential customers. How do businesses penetrate this wide market? What’s the most suitable social marketing techniques should you use to attract attention and engage interest among your audience? The male population in Google+ is measured at…
How Google+ Joined Hootsuite’s Gang of Social Networks When Google the search engine giant first revealed its social media site, a huge buzz started due to its direct competition with Facebook, the reigning social network. Many people became more and more curious about Google+ as it started to attract huge numbers of members. Compete.com’s site…