Category: Content Marketing

When in Doubt, Use Colors

When in Doubt, Use Colors

Colors can make a store or website look more lively and attractive. If you have an overly plain website that does not suit your business, then consider reinventing the colors. Colors are useful in every marketing endeavor. Ever since we were babies and little tots toddling around, we have always been fascinated with the reds,…

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Connecting Through Blogs and Podcasts

Connecting Through Blogs and Podcasts

How these Social Platforms Help to Expose Your Business to the World Both blogs and podcasts are considered web content. They are used to reach an intended audience and impart news and information relevant to their needs. Without these two media, it will be difficult for you to build relationships with your target demographic on…

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Web Images and Graphics that Fascinate

Web Images and Graphics that Fascinate

How Pictures Serve to Captivate Customer Curiosity You’re looking at your website one day and wondering why it’s not attracting more customers. Analytics report that once visitors enter your website, they don’t stick around for more than three minutes or so. You study your website again and notice the plain black background and the white…

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Spice Up Your Facebook Page

Spice Up Your Facebook Page

Make Your Page Interactive with Non-Marketing Apps Posting articles about business, marketing and other serious topics all the time can actually pose harm for your page. Many social media users have a low boredom threshold, which can be triggered by continuous updates of your favorite topics. A page that engages other users’ interests attracts more…

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Attention to Detail Makes for Killer Content

Attention to Detail Makes for Killer Content

Ok this is a simple and entertaing video animation that looks at parallel parking and has a surprise ending. Ham. But after watching it and having a chuckle check out the incredible detail in the animation modeling. There is so much stuff going on for this simple idea. I use this to illustrate that great work can make a simple idea even…

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Clever Content that Captivates

Clever Content that Captivates

Capture Attention from the Online World with these Fun Content Posting popular content increases the potential of your page to bemore popular in the Internet. Grab the interest your of your target audience to make them visit your page and click ‘Like.’ Think of creative ways you can use to get attention. Here are some…

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Four Master Rules of Content

Four Master Rules of Content

What are the qualities of catchy content that captures the interest of everyone who reads it? Well-known as a marketing specialist who provides engaging content, Kathy Klotz-Guest suggest that content should have four strategic characteristics, in order to be successful in garnering customers. Here are her words on the subject: Content must first be simple.…

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How Do You Dominate Facebook, Twitter and YouTube?

How Do You Dominate Facebook, Twitter and YouTube?

Ways to Fully Utilize the Potential of the Three Biggest Social Sites Let’s look at the statistics first. Facebook has more than 900 million users listed now, Twitter with 150 million active accounts and YouTube with over 92 billion page views each month. Mind-boggling facts aside, we are now weighed down with doubts on whether…

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