Category: Content Marketing

From Computer to Cellphone

From Computer to Cellphone

How Online Businesses Should Start Subscribing to the Rising Mobile Internet Trend With increasing numbers of smartphone users and internet data plan subscribers, businesses are starting to see the potential of earning new customers through mobile Internet campaigns. Plans are made whether to optimize their websites for cellphone browsing or develop an app for their…

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Hello, Vendor! I’m Very Much Pinterested.

Hello, Vendor! I’m Very Much Pinterested.

How to Perform Pleasing & Popular Pinterest Marketing Campaigns After gaining popularity since the early months of 2012, Pinterest became the next biggest social network after Facebook and Twitter. Its current demographics show that women remain its top users at 68%. This social networking site acts like a virtual mix of pinboards and scrapbooks where…

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Get Your Customers Talking about Your Brand

Get Your Customers Talking about Your Brand

How Blogging can Start Your Marketing Campaign and Spread Word about Your Business You’ve heard about how content can drive a high pace of customer engagement for many businesses. How do you get the same benefits they now enjoy? What you can do is to study their content marketing strategies. One thing you’ll notice is…

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Lights, Camera and Videos!

Lights, Camera and Videos!

How to Make Videos Popular Among Your Target Audience A video with a story that engages the viewers’ interest retains more attention. Stories that intrigue, shock, amuse or horrify stick more to the memory than videos with bland beginnings and dramatic endings. This is because the first 10 to 15 seconds are most vital to…

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Attract Customers Like a Flower Beckons Bees

Attract Customers Like a Flower Beckons Bees

How to Capture Readers with Well-Written Marketing Content You want to attract new customers to your business. Before you can do that, you need to make them curious enough to ask more questions about your merchandise. How do you do that? According to John Jantsch, content marketing has to have three characteristics to get and…

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Who are You when You Write?

Who are You when You Write?

The Importance of Voice in Writing When we write, it is essential to establish a clear voice that will make our content compelling to read. Content becomes boring and tiresome to read when we don’t make the opening sentence catchy enough. An introduction that starts with a nondescript scene can make readers nod off and…

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Building a Brand through Social Media

Building a Brand through Social Media

How Entrepreneurs can Start on Online Business Campaigns As the Internet grows older, new applications pop up. Websites and search engines came first, and then the social networks started appearing and attracting users from almost every part of the world. Before social media, businesses can put up a well-designed website and tweak it now and…

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Wonder or Wander?

Wonder or Wander?

How Videos Make or Break it in the Attention Scale You created videos to show off your business to the online world but your watch count hasn’t pinged a large number. It stagnant, and you don’t know what to do. You’ve done your best to ensure that the videos are of the highest quality, but…

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Successful Social Media Sales

Successful Social Media Sales

How Social Media can Help Your Business Earn More Profit Making money with your social media campaigns takes much time and effort. It takes time to connect to customers and make them interested to buy what you’re offering. People are more empowered to make buying decisions these days, due to the abundance of information present…

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