How to Find Out Whether Your Experiment Pages will Get a Desired Number of Visits You realized that your website is not enticing as much traffic you’d like. You’ve coordinated with your article writers and web developers about creating two new pages. These pages will be compared against each other to find out which will…
How to Create a Google Analytics Account Analytics can help businesses measure the return on their social media investments. It will be difficult for entrepreneurs to measure the presence and growth of website traffic without any website analytics application. If you cannot precisely determine the effectiveness of your web marketing campaigns, your business might fail…
Online and Mobile Marketing Tips for Teen-Targeted Businesses The teens will soon become the future buyers. How do they behave online? Are they any different from the usual Internet user who’s more active on weekends? For American teens, it is important to remain connected almost 24 hours a day, 7 days a week. According to…
The Importance of Training Executives for Social Media Social media is the catchphrase these days. Your younger siblings are into it, the store next door is planning a campaign, while your competition across town already has Facebook and Twitter pages. You therefore issued orders for your executives to launch social networking campaigns. A month into…
How to Tweet, be Seen and be Followed by Thousands You’re tweeting your posts, but it seems that only a few people are engaging with them. How do you expose your tweets to a wide audience? What the best times to tweet? Weekends, by far, are the best days. Log onto Twitter and tweet your…
How to Use Effective Push Notifications for Mobile Marketing You’ve downloaded apps in your smartphone and now you want to know the latest updates. Should you allow push notifications or not? Push notifications allow a downloaded application to provide users with messages being ‘pushed’ to their phones from the server. So, what does it matter…
How to Earn Loyal Customers with Small Gestures One cheery hello, a welcoming smile or a helping hand can strike quite a good impression and leave customers feel well cared. These days, businesses seems to be run on a fast pace. Entrepreneurs are more concerned with quicker waiting times and damage control in times of…
How Gamification can Increase Customer Interest Gamification, (noun): the application of typical elements of game playing (e.g. point scoring, competition with others, rules of play) to other areas of activity, typically as an online marketing technique to encourage engagement with a product or service Games, especially those with high-quality designs and graphics, have such an…
Ways to Make it Big in Google’s Social Network Google+ has now 90 million users. Imagine that. 90 million potential customers. How do businesses penetrate this wide market? What’s the most suitable social marketing techniques should you use to attract attention and engage interest among your audience? The male population in Google+ is measured at…
How to Make Business Apps Popular for Mobile Users A brilliantly developed app, no matter how useful, cannot catch notice and admiration if it’s not properly advertised. Let it be known to the general public that you have this wonderful app available for downloading from Apple App Store and Google Play. Launch an aggressive marketing…