Category: Social Markeitng

Content Marketing Success: How Sears and Outbrain Reached Out to Customers

Content Marketing Success: How Sears and Outbrain Reached Out to Customers

Uses of Social Marketing Techniques for Your Business Sears is a successful chain of department stores that sells a wide variety of products from clothing and jewelry to home appliances and garden supplies. Their successful advertisement of their exercise equipment through social media garnered much sales success and profit. According to Julia Fitzgerald, Chief Digital…

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Website Customer Surveys: How Feedback Forms Can Affect Your Business

Website Customer Surveys: How Feedback Forms Can Affect Your Business

Be updated with the customer pulse with the help of regular surveys. Asking customers how they feel about your business can be a bit worrying. Getting in touch about the difficulties they have encountered in your shop can be wearying as you try to explain the problem and assuage their annoyance. Keep up to date…

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Social Media Choices: Play or Pass?

Social Media Choices: Play or Pass?

Ever wondered what social media site should you use for your business? Here are some features and facts of the most popular social networks for you to consider: Sources: http://mashable.com/2012/04/16/social-networks-tips-infographic/ https://support.twitter.com/groups/31-twitter-basics/topics/104-welcome-to-twitter-support/articles/166337-the-twitter-glossary# http://www.mahalo.com/how-to-use-facebook/ http://en.wikipedia.org/wiki/Facebook http://adage.com/article/adagestat/demographics-facebook-linkedin-myspace-twitter/227569/ http://support.google.com/plus/bin/answer.py?hl=en&answer=1215273&topic=1257349&ctx=topic http://www.saltywaffle.com/who-actually-uses-google/ http://www.jeffbullas.com/2012/05/23/35-mind-numbing-youtube-facts-figures-and-statistics-infographic/ http://www.buzzbooster.com/marketing-blog/2011/08/28/youtube-demographics/

Like it? Share it! – How Facebook can Promote Your Business

Like it? Share it! – How Facebook can Promote Your Business

When creating a Facebook Page, consider which type is right for your business. Currently the most popular social networking site, Facebook has more than 900,000,000 users in its database with 150,000,000 regularly logging in everyday. It caters to a wide variety of age groups, from young adults to middle-aged people to seniors. Marketing your business…

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Captivating Content that Helps You Sell

Captivating Content that Helps You Sell

How to Capture Customer Curiosity with Copywriting In advertising, the right words can nudge a customer towards purchasing a particular product. Engaging copywriting can get attention and make customers curious enough to ask for more information about your services. This makes it important to have the proper words packaged in the right format to keep…

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Social Content Group Online Strategy

Social Content Group Online Strategy

Here is a great hangout with Ian, Daniel and Bob the three principal partners at Social Content Group. They all have a lot to say and their special skills sets are brought out during the show. Find out why they attracted the Social Content Group and how they are using it to build the company.…

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Tweeting to Thousands: How Trending Topics Work

Tweeting to Thousands: How Trending Topics Work

What is a trending topic? A topic can be considered a trend when it is currently the most popular subject of a particularly high number of tweets. For example, #GuyFawkesPumpkin experienced a sudden spike of tweets in a particular country or area in the All Hallows’ Eve season. This topic will be listed down as…

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