Category: Making Things Better

Let’s All Work Together: How Marketers and Designers can Collaborate on Social Media

Let’s All Work Together: How Marketers and Designers can Collaborate on Social Media

Ways for Both Participants can Join Forces and Work Together   Creating a marketing strategy and designing the actual ad can be hard work if both the marketer and designer disagree with each other. It can make a project go beyond the schedule and make it impractical to work anymore. How do we prevent this…

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A Day in the Life of a Web Page on StumbleUpon

A Day in the Life of a Web Page on StumbleUpon

How Using StumbleUpon can Bring New Life to Your Marketing Campaign StumbleUpon is a content discovery website that allows users to ‘stumble upon’ content they haven’t seen before. When users click the StumbleUpon icon, they are directed to pages which the website calculates they’ll like. The website bases its assumption on the algorithm generated from…

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What to Look for in Star Employees

What to Look for in Star Employees

A Checklist to Measure Productive Workers CEOs and bosses, watch out! According to Jada Graves, a contributing writer to Businessinsider.com, many outstanding employees have 12 traits in common. Here are the characteristics that make up an employee to treasure: Reference: BusinessInsider.com

Pinning to Get Customers Pinterested

Pinning to Get Customers Pinterested

How do Entrepreneurs Succeed in Pinterest Marketing Entrepreneurs who do well in Pinterest make it their goal to show off well-taken pictures from their store. As Pinterest is a visual content sharing network, other businesses take a look at the most successful boards to see what pictures get the most likes, comments and ‘repins.’ The…

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Images that Interest and Intrigue

Images that Interest and Intrigue

Tips to Make Your Target Audience Pinterested with Your Photos Need Pinteresting pictures? Here are some methods that will catch the attention of your target audience: 1. Pin your own unique images. When using Pinterest for your own campaigns, make sure you’re advertising your photos from your business. These images should reflect what you are…

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Open for Business in Pinterest

Open for Business in Pinterest

How to Use the Latest Social Site to Join the Social Networking Race   Pinterest is said to be women’s domain. It is estimated that for every 10 users, there are eight females and two males. Although women dominate this newcomer social media site, Pinterest is a leading referral traffic generator for retail brands. In…

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Instagram + Pinterest: A Visual Formula for Social Media

Instagram + Pinterest: A Visual Formula for Social Media

How Filtered, Pinteresting Pictures can Bring New Life to Your Marketing Campaigns Instagram gained instant popularity when it was first launched in Apple’s App Store in October 2010. This mobile app lets users take photos and apply digital filters. It quickly gained a wide following from 100,000 in October up to 1 million users in…

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Responding to Negative Reviews the Right Way

Responding to Negative Reviews the Right Way

Protect Your Online Reputation from the Effects of Negative Reviews Finding a negative review of your business can be distressing. The reflex reaction is to ignore the review and move on. This is a mistake that will backfire once you search your business and seepages dedicated to results that show reviews like these: Don’t trust…

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Mobilize Your Mobile Marketing Strategy

Mobilize Your Mobile Marketing Strategy

Start Campaigning on the Mobile Web the Future of the Internet Although many people prefer to surf the Internet using their personal computers, there are those who prefer to remain connected while on the go. They check out their social networking accounts, email, play online games or look up some establishments where they can shop…

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Lifelong Commitment to Social Media

Lifelong Commitment to Social Media

Gary Vaynerchuk’s Take on Customer Service in the Time of Social Media Social media, according to Gary Vaynerchuk, needs a long-term commitment, not a one-night stand with immediate gratification. When entrepreneurs go into social marketing, they should not expect huge returns on investment as soon as they first create their Facebook, Twitter or Google+ company…

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